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Services Marketing / 4th ed.

By: Bateson, John E.G.
Contributor(s): Hoffman, K Douglas.
Material type: materialTypeLabelBookPublisher: New Delhi: Cengage Learning; 2011Edition: 4th ed.Description: 468p.ISBN: 9788131516474.Subject(s): Service industries--Marketing | Professions--Marketing | Customer servicesDDC classification: 658.8 Bateson 27788 4th 2011 Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books UVAS Library
Management 		Social Science 658.8 Bateson 27788 4th 2011 Management (Browse shelf) Available 27788
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